The client wanted something very simple and something that would showcase the products features more than anything, and the time being limited, I kept it very straight forward. Another thing they requested was that, they wanted it to be obvious of the shoes' being a golf shoe, which I believed the start sequence had conveyed, but I found that it wasnt effective for people who did not know golf.

But the client was more than happy with the project that they commissioned for two additional shoe animation.

A major challenge here was the Fluid simulations, I wanted to make it more realistic, I used RealFlow as it was made for water simulations and had to pick it up for implementing what I needed for the project. I believe that I have improved, and found that there were much more possible in the simulation world. It was really interesting and overwhelming at the same time.

Another interesting effect was the buildup effect of the shoe from the ground up, I had to use a video for that, and it was a very interesting effect to create.

Not much else improved than the time taken being reduced by half.